Last updated · 27 August 2026

Refund & Cancellation

Short version

HeyFloe is a digital subscription service that consumes AI compute on every action. Once floe () has been spent on AI generation, the underlying cost to us is already incurred, so floe and subscription payments are generally non-refundable. We make narrow exceptions for the cases listed below.

When we issue refunds

We will issue a refund in the following cases:

  • Wrongful or duplicate charge — if our system double-charges you for the same subscription period or top-up, we'll refund the extra charge within 7 working days of confirmation.
  • Charged but not delivered — if payment was captured but no floe was credited to your account (confirmed failed transaction on our side), we'll refund the full amount.
  • Unauthorised charge — if you can show the charge was made without your permission (e.g., stolen card), we'll work with Dodo Payments to process a chargeback.
  • Service completely unavailable — if HeyFloe is unusable (platform-wide outage) for more than 72 consecutive hours within a billing period, we may at our discretion pro-rate a refund.

When we don't issue refunds

  • Used floe. Once floe has been spent on an AI generation (ideate, generate image, generate video, etc.), the cost is non-reversible. This includes outputs you didn't like, outputs that failed quality expectations, or outputs you chose to regenerate.
  • Unused floe in a subscription period. Floe included with a subscription expires at the end of the billing period (use it or lose it). We don't refund expired floe.
  • Change of mind / buyer's remorse. Subscriptions, once paid, are not refundable for the current billing period.
  • Mid-cycle cancellation. If you cancel partway through a billing period, your subscription stays active (with floe usable) until the period ends. We do not pro-rate refunds.
  • Account suspension for terms violation. If we suspend or terminate your account for violating our Terms of Service, no refund is due for any unused floe or unused subscription period.
  • Dissatisfaction with AI output. AI models are probabilistic and don't always produce your desired result. We provide tools to retry, re-describe, and regenerate, but we don't refund floe spent on outputs you didn't like.

Academy purchases (course & mentorship)

All Academy purchases are final. The course is delivered in full the moment you buy it — every module, every lesson, immediately — so there is no trial window and no money-back period. Mentorship is a fixed ninety-day programme.

Because there is no window to change your mind in, everything you need in order to decide is published before the button: the full curriculum, the lesson count, free lessons you can watch first, and exactly what each option costs. If anything is unclear, email us beforeyou buy and we’ll answer it.

  • Mentorship never auto-renews. Whether you pay monthly or upfront, it runs for three months and stops on its own. There is no fourth charge and nothing to cancel.
  • Paying monthly and stopping early. If a monthly payment doesn’t go through, the programme ends there. You keep everything the payments you made already bought — including the Studio plan for the period they covered.
  • Not attending doesn’t change the charge. Mentorship is a reserved slot. If you pay upfront and don’t use the sessions, the slot was still held and the Studio plan still runs for the full ninety days.

Your statutory rights

Nothing on this page removes rights you have by law. Depending on where you live, consumer law may give you a cancellation or withdrawal right that overrides our policy — for example, the EU/UK right to withdraw from a distance purchase within 14 days, which you waive when you ask for immediate access to digital content and acknowledge losing it. Where such a right applies and has not been waived, it wins over anything stated above, and Dodo Payments may also refund a payment under its own Merchant-of-Record obligations. If you think a statutory right applies to your purchase, email us and say so — we will not argue you out of it.

How to cancel

You can cancel your subscription anytime:

  • From your account settings inside HeyFloe.
  • By emailing hello@heyfloe.ai from the address registered to your account.

Cancellation takes effect at the end of your current billing period. You keep access and your remaining floe until that period ends. After that, your account reverts to browse-only (no new AI actions); your content and history stay available.

How to request a refund

Email hello@heyfloe.ai from the email registered to your account. Include the payment date, the amount, and the Dodo order ID (from your payment confirmation email). We'll acknowledge your request within 2 working days and resolve it within 7 working days. Approved refunds are issued to the original payment method.

Processing time

Once approved, refunds typically reach your bank or card within 5–10 working days, depending on your bank and Dodo Payments’s processing schedule.

Chargebacks

If you dispute a charge directly with your bank (chargeback) instead of contacting us, we reserve the right to suspend your account pending investigation. We'd much rather resolve it via email first — most chargeable disputes are legitimate payment issues we can refund without involving the bank.

Questions

Anything we didn't cover? hello@heyfloe.ai. We read every message.